Even though the Mexican media market has evolved to become diverse with different viewpoints, it’s still dominated by two companies, TV Azteca and Grupo Televisa. These two companies take most of the revenue of Mexican media companies. The two companies also own the four networks that broadcast to 75 percent of the Mexican population.
TV Azteca is a multimedia conglomerate headed by Benjamin Salinas. It is the second largest media company in Mexico. It operates two national TV networks Azteca Trece and Azteca 7. It also has an international TV station, Azteca Trece Internacional, which broadcasts to 13 countries in South and Central America. The network also has an acting school with alumni such as Adriana Louvier, Laura Palma and Fran Meric.
Grupo Televisa is the largest media company in Hispanic America and in the Spanish speaking world. It operates two national TV networks Canal 5 and Canal de las Estrellas. Grupo Televisa also has an exclusive contract with the American media company Univision. The contract allows Univision to broadcast Televisa’s programming in the lucrative American Spanish market. Since the company was founded, it has been owned and managed by the Azcarraga family. Emilio Azcárraga Jean has been the president of Grupo Televisa from 1997. Grupo Televisa has a publishing division that publishes several magazines.
Salvi Rafael Folch Viadero is the chief financial officer of Grupo Televisa. Prior to working at Grupo Televisa he was the Vice President of Banking Supervision at the National Banking and Securities Commission. In 2004 joined Grupo Televisa as the Vice President of Financial Planning before rising to his current post as CFO. He also serves on Grupo Televisa’s board of directors. Apart from his responsibilities at Grupo Televisa, Salvi works as a director on the board of Innova de RL de CV. He has been instrumental in Grupo Televisa’s current financial success.